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Discovery FACTS

Direct Mail/Direct Drop

Our Direct Mailed/Direct Dropped papers are delivered by our commercial printer directly to individual Post Offices, by-passing the main mail sorting center, to ensure that ads are in homes on our scheduled mail date.

Distribution

Publications are direct-mailed to homes within Fauquier County, parts of Culpeper, Rappahanock County --31,419; Western Prince William County (including Haymarket, Gainesville, Nokesville, Bristow and Catharpin) – 36,202 ; Fairfax County (Centreville, Clifton and parts of Chantilly) -- 49,011. Our total distribution:  116,632 homes (approximately 261,970 people).

Format

Our format is an easy-to-read traditional style tabloid newspaper. Ads are designed in-house and editorial features pertain to the businesses and communities we service. The messages in these advertisements and features are pertinent to the entire month resulting in a long shelf life.

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Standard-Size Ads

¼, ½, ¾ and full-page ad units are available. Marketing messages appear in crisp, uniform, reader-friendly units…with no “lost ads”.

Reader Interest

To ensure reader interest, each publication has such features as “The Travelers” (our featured people/business/community organization) for the month, Business/Community Profiles, Focuses on Business, Feature Articles, Business and Community in Action (local news) and Bulletin Boards that list information on local events.

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Reasonable Rates

We have the lowest cost per thousand of any direct mail publication currently serving Fauquier, Western Prince William, and Fairfax counties, with access to over 116,632homes for less than a penny per household.

Combination Discount

Advertisers get a multiple market discount when using the same ad, or an ad with minor changes, in more than one of our publications.

Advertising/Marketing Consultation to Promote Business

Our Account Executives provide FREE marketing advice to advertisers through monthly visits. This includes determining what to promote, taking necessary photos, assisting with writing copy and providing images to produce an effective ad. Our Business Writers compose informative articles free to our advertisers to showcase their businesses within the community.

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Highest Production Standards

In-house Graphic Designers work closely with both Account Executives and advertisers to create ads with accuracy and attention to detail – AT NO ADDITIONAL COST. We personally oversee the final production of our papers at our commercial printer to ensure the best image quality.

“Whether you would like to promote your business within your own community or would like to grow your business in neighboring communities, we have marketing services to fit your needs.”
            Kathy Harper
            Publisher

Five Reasons to READ our Discover Paper

1)   Learn about your local businesses and get to know the business owners.

2)   Learn where you can save money or get a value on a product or service.

3)   Learn about a new business, or events happening within a business or why one has been going strong for many years in our BUSINESS PROFILES and FOCUS ON BUSINESS.

4)  Discover when local events will take place from information in our Community Bulletin Boards.

5)    Read about how local business owners support your community in our BUSINESS AND COMMUNITY IN ACTION, and learn about fun activities and events for you and your family.

Five Reasons to Advertise in our Discovery Series

1)   Our DIRECT MAILED / DIRECT DROPPED papers are delivered directly by our printer to individual Post Offices to ensure that your ads are in homes on our scheduled mail date.

2)   We provide FREE marketing advice.

3)   We have in-house graphic designers to create your ads AT NO ADDITIONAL COST.

4)   We provide EDITORIAL articles to support our advertisers and their communities.

5)    We SEE OUR CLIENTS MONTHLY to discuss their needs and to help design their ads

AND....your business gets a FREE link from our Web site!!!

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Awards

1994- Business Woman of the Year awarded by the Fauquier Business and Professional Women.

1999- Louis E. Maroon Award (Business of the Year) by the Prince William-Greater Manassas Chamber of Commerce.

2001- Spirit of Business Award by the Fauquier County Chamber of Commerce.

2006- "Wo-mentor" (A woman Who owns a business and mentors other women) by the Fauquier Business and Professional Women.

2006- Business Person of the Year by the Fauquier County Chamber of Commerce.

2007- Virginia Small Business Journalist of the Year by the U.S. Small Business Administration.

2008- Outstanding Media Partner, American Cancer Society, North Western Region 9.

2009- Outstanding Media Partner, American Cancer Society, South Atlantic Division, Inc., Western Virginia.

2009- Conservation Business Partner by the John Marshall Soil & Water Conservation District.

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