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Advertising/Marketing Consultation
5 Reasons to Read our Discover Paper
1-800-371-9938
Fax 540-349-8061
125-B West Shirley Ave.
Warrenton, Virginia
September 2011
United We Stand
The seasons pass quickly. It’s hard to believe that this coming weekend marks the 10th anniversary of what has become known simply as 9/11, an event that forever changed us—in some ways, believe it or not, for the better. Instead of ripping us apart, it brought people together, giving “commUNITY” a more true and pure meaning. Here in western Prince William County, we are proud of the individuals, service organizations, and businesses that continually strive to strengthen community ties, and we’d like to salute three of them: Eden’s Natural Market, Persnickety Cakes, and Pizza NY Margherita. The Discovery Publications staff gives thanks for all who are part of our community—teachers, firefighters, police officers, farmers, business owners, and you, our loyal readers, and we hope you will join us in expressing your gratitude for all you deem important in life. And of course, we invite you to find out more about the best in our community by reading the next issue of Discover Manassas, Haymarket & Gainesville’s Values. Look for it on October 14. |
READ ABOUT IN THIS ISSUE...
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Shop at Home, Save at Home Feature:If you’re unfamiliar with the fabulous taste of pizza baked in a brick oven, you’re missing out! Pizza NY Margherita invites you to stop by to try it today. Discover a broad variety of natural foods as well as organic milk at Eden’s Natural Market. The staff at Eden’s note that it is important to provide as many foods as possible from nearby vendors to support local businesses. Also, see some gorgeous orchids that fill the attached greenhouse. You can certainly have a range of choices when it comes to Persnickety Cakes, which rotates about a dozen different flavors of cupcakes at a time. |
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Your Business and Community in Action:
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Automotive: Northside Auto Sales, Sudley Auto Repair, Jim Harris GMC/Buick (Warrenton), Country Chevrolet, T.J. Auto Repair LLC. Beauty: Deva Hair Gallery & Boutique, Harmony Salon, Glamour Hair Salon. For the Home: Sav-On Floors, Wolfrom & Co., Bryant’s Powerwashing, Bryant’s Chimney Services, J.E. Rice True Value, Century 21 (Agents, Edie Grassi and Kathleen Lunsford), Rankin’s Furniture Home Accessories & Gifts, Signature Woodcrafters, Hydro-Teck, Craftmasters Services, Fisher Maytag, Horizon Real Estate (Team Loni), Atlas, L.C. heating & Air Conditioning, Goode Heating•Air Conditioning•Refrigeration. Lawn & Garden: Capitol Sheds.Com, Gateway Home & Garden Center, The Farm at Broad Run, American Home Landscape, Byler Buildings, Promise Landscape LLC. Events: Evening Under the Stars (Fauquier County), Saturday, September 17, 2011, 8:00pm. | |||
2011 Mailing Dates
FAUQUIER |
CENTREVILLE |
MANASSAS |
No January Mailing |
No January Mailing |
No January Mailing |
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No July Mailing |
No July Mailing |
No July Mailing |
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Centreville, Clifton & Chantilly’s Monthly Mailing 32,901 plus |
Discover
Manassas, Haymarket & Gainesville’s Monthly Mailing 50,092 plus |
Total Monthly Distribution 114,733 Homes
Discovery FACTS
Our Direct Mailed/Direct Dropped papers are delivered by our commercial printer directly to individual Post Offices, by-passing the main mail sorting center, to ensure that ads are in homes on our scheduled mail date.
Publications are direct-mailed to homes within Fauquier County, parts of Culpeper, Rappahanock County --31,740 ; Western Prince William County (including Haymarket, Gainesville, Nokesville, Bristow and Catharpin) – 50,092 ; Fairfax County (Centreville, Clifton and parts of Chantilly) -- 32,901 . Our total distribution: 114,733 homes (approximately 270,193 people).
Our format is an easy-to-read traditional style tabloid newspaper. Ads are designed in-house and editorial features pertain to the businesses and communities we service. The messages in these advertisements and features are pertinent to the entire month resulting in a long shelf life.
¼, ½, ¾ and full-page ad units are available. Marketing messages appear in crisp, uniform, reader-friendly units…with no “lost ads”.
To ensure reader interest, each publication has such features as “The Travelers” (our featured people/business/community organization) for the month, Business/Community Profiles, Focuses on Business, Feature Articles, Business and Community in Action (local news) and Bulletin Boards that list information on local events.
We have the lowest cost per thousand of any direct mail publication currently serving Fauquier, Western Prince William, and Fairfax counties, with access to over 114,733 homes for less than a penny per household.
Advertisers get a multiple market discount when using the same ad, or an ad with minor changes, in more than one of our publications.
Advertising/Marketing Consultation to Promote Business
Our Account Executives provide FREE marketing advice to advertisers through monthly visits. This includes determining what to promote, taking necessary photos, assisting with writing copy and providing images to produce an effective ad. Our Business Writers compose informative articles free to our advertisers to showcase their businesses within the community.
In-house Graphic Designers work closely with both Account Executives and advertisers to create ads with accuracy and attention to detail – AT NO ADDITIONAL COST. We personally oversee the final production of our papers at our commercial printer to ensure the best image quality.
“Whether you would like to promote your business within your own community or would like to grow your business in neighboring communities, we have marketing services to fit your needs.”
Kathy Harper
Publisher
Five Reasons to READ our Discover Paper
1) Learn about your local businesses and get to know the business owners.
2) Learn where you can save money or get a value on a product or service.
3) Learn about a new business, or events happening within a business or why one has been going strong for many years in our BUSINESS PROFILES and FOCUS ON BUSINESS.
4) Discover when local events will take place from information in our Community Bulletin Boards.
5) Read about how local business owners support your community in our BUSINESS AND COMMUNITY IN ACTION, and learn about fun activities and events for you and your family.
Five Reasons to Advertise in our Discovery Series
1) Our DIRECT MAILED / DIRECT DROPPED papers are delivered directly by our printer to individual Post Offices to ensure that your ads are in homes on our scheduled mail date.
2) We provide FREE marketing advice.
3) We have in-house graphic designers to create your ads AT NO ADDITIONAL COST.
4) We provide EDITORIAL articles to support our advertisers and their communities.
5) We SEE OUR CLIENTS MONTHLY to discuss their needs and to help design their ads
AND....your business gets a FREE link from our Web site!!!
Awards
1999- Louis E. Maroon Award (Business of the Year) by the Prince William-Greater Manassas Chamber of Commerce.
2001- Spirit of Business Award by the Fauquier County Chamber of Commerce.
2006- "Wo-mentor" (A woman Who owns a business and mentors other women) by the Fauquier Business and Professional Women.
2006- Business Person of the Year by the Fauquier County Chamber of Commerce.
2007- Virginia Small Business Journalist of the Year by the U.S. Small Business Administration.
2008- Outstanding Media Partner, American Cancer Society, North Western Region 9.
2009- Outstanding Media Partner, American Cancer Society, South Atlantic Division, Inc., Western Virginia.
2009- Conservation Business Partner by the John Marshall Soil & Water Conservation District.
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